Both my parents and my in-laws are hooked on geocaching. They travel all over the place to attend geo-caching events, which leads them to spending some money in the communities that they visit. Definitely a good idea – I think London does a large geocaching event, might be worth trying to connect with their organizers to learn about their experience?
Bouncing to Caress’ comment – I think a big barrier to attracting young people to CK has to do with the dating scene (which is a weird comment, but stick with me). Most of the younger people that do move back here do so once they’re engaged or married – that’s how I ended up here. And I wouldn’t say that’s a bad thing at all, I think it’s a positive thing – young couples are drawn to the area because they see it as a safe place to start a family, etc.
But what about single young professionals? I’ve had this conversation with a couple of people and I can probably only name two single young professionals in the area – it seems like that entire demographic just doesn’t exist here. And I can sort of see why. There doesn’t seem to be a real scene for meeting other younger people in Chatham-Kent. London, Toronto, even Sarnia has a relatively active nightlife scene with a handful of bars. Just the other day my friends were talking about a 12 Bars of Christmas outing they were going on in Sarnia; I thought that would be a ton of fun to do in Chatham… if only we had 12 decent bars.
Let’s face it, when you’re 20 something one of your main life focuses is dating and meeting people. Often, it comes before finding a good job. And understandably, asking the municipality to invest in a nightclub scene is probably unrealistic, but it’s probably the biggest barrier to attracting young people here.